Our most recent addition to our growing OOH media portfolio includes the newly formed Cinema division – offering maximum marketing impact for its clients, AdBoard has aggregated all cinema screens in Cyprus under a singular management portfolio. The immersive environment provided within the walls of a movie theatre reinforces a cinema-goer’s attentiveness to pre-movie messages due to their heightened anticipation and the imposed parameters of an interruption-free experience. In addition to these on –screens ads, Adboard is also offering its advertisers the ability to interact with the public off-screen with one-of movie premiere events and stands.