The Home of
Mall Advertising
in Cyprus
Ad Board Media holds exclusive out-of-home advertising rights across six of Cyprus’s most visited shopping malls — giving brands unrivalled indoor advertising presence in Nicosia, Limassol, Paphos, and Larnaca.
From the island’s largest shopping centre to its most community-rooted retail destinations, our mall network reaches millions of engaged Cypriot shoppers every year.
One media partner. Six premium venues. Unmatched coverage.
MEDIA
advertisement
at malls
in cyprus
When it comes to advertising in malls across Cyprus, Ad Board Media is your go-to partner. We provide complete access to every mall on the island, offering placements in both indoor and outdoor spaces. From large banners to digital screens and everything in between, our diverse
Ad Board Media is Cyprus’s exclusive OOH and indoor advertising partner across six premium shopping malls — connecting brands with millions of shoppers in Nicosia, Limassol, Paphos, and Larnaca.
Why Use
mall
Advertising?
Brands and businesses have multiple avenues to leverage the power of Malls Media using both the Digital Networks or the Premier Display Series. While both formats boast exceptional full-motion digital capabilities, there are key distinctions between them.
Exclusive Advertiser AT Mall of Cyprus
As Cyprus’s first major shopping centre, the Mall of Cyprus has anchored retail life in Nicosia since 2007. Part of the prestigious Shacolas Emporium Park complex, it attracts a broad, loyal audience through a powerful mix of global brands, dining, and great entertainment. Advertising in the Mall of Cyprus gives brands unmatched OOH visibility at one of the capital’s highest-traffic indoor locations, where shoppers arrive with intent, dwell time is high, and brand recall is proven.
Exclusive Advertiser AT NICOSIA MALL
Opened in 2018, Nicosia Mall is the largest shopping centre in Cyprus — a 48,000 sqm destination with over 140 stores, a dedicated food court, and parking for 1,700 vehicles. Its scale and footfall make it the most powerful indoor advertising environment on the island. For brands seeking maximum out-of-home advertising impact in Nicosia, Nicosia Mall delivers unparalleled reach across Cyprus’s most aspirational shopper demographic — daily, and at scale.
Exclusive Advertiser AT Mall of Engomi
Situated on Nicosia’s 28th October Avenue in the heart of Engomi, the Mall of Engomi is a community-first retail and lifestyle destination. Its close ties with local residents, the Municipality of Engomi, and nearby universities create a uniquely loyal, repeat-visit audience that other malls simply cannot replicate. For advertisers, this translates into consistent brand exposure to a local, trusting, and highly engaged consumer base — making it one of Cyprus’s most targeted indoor advertising opportunities.
Exclusive Advertiser AT MY MALL
MY MALL Limassol is the largest shopping mall in Cyprus by footprint and the definitive retail destination of the island’s cosmopolitan south coast. Home to international fashion brands, lifestyle stores, dining, a cinema, and a supermarket, it serves Limassol’s diverse, affluent, and fast-growing population year-round. Advertising in MY MALL Limassol connects brands with Cyprus’s most commercially active city — delivering premium out-of-home advertising exposure across one of the island’s highest-volume shopping environments.
Exclusive Advertiser AT Kings Avenue Mall
In the heart of Paphos — one of Cyprus’s most visited cities and a UNESCO World Heritage destination — Kings Avenue Mall blends luxury retail with a distinctly Mediterranean character. With over 120 stores, a cinema, a bowling alley, and an extensive dining offer, it draws both affluent local residents and a significant international tourist audience. For advertisers, it represents a rare opportunity to reach high-spending consumers through OOH advertising in one of Cyprus’s most prestigious and strategically unique retail environments.
Exclusive Advertiser AT Metropolis Mall
Designed to serve a regional catchment of up to 30km, Metropolis Mall is Larnaca’s premier shopping and lifestyle destination. Anchored by international retailers, a comprehensive food court, and strong entertainment facilities, its excellent road access and generous parking attract shoppers from across the district — not just the city. For brands seeking out-of-home advertising coverage that extends beyond Larnaca’s urban centre, Metropolis Mall delivers wide regional reach with compelling dwell times and proven brand recall.
Exclusive Advertiser AT Neon Mall
Neon Mall Paphos connects brands with one of the city’s most commercially active shopping audiences. Opened in 2023 and expanding further in 2026, Neon Mall of Paphos drives consistent daily footfall through a high-demand anchor tenant mix — Lidl, Superhome Center, Kiabi, Cosmos Sport, and Cyta — attracting local residents, families, and Paphos’s growing international community throughout the week. With high dwell times, generous free parking, and a rapidly expanding retail offer, indoor advertising at Neon Mall Paphos delivers a receptive, need-driven audience at one of Cyprus’s most promising emerging retail destinations.
TYPES OF media
LED Displays
AdBoard Media’s mall LED Displays are large-format indoor digital screens positioned at the busiest atriums, entrances and escalator hubs of Cyprus’ shopping malls.
As the company that first introduced LED advertising to Cyprus, AdBoard Media operates a cutting-edge Large Format LED network delivering full-motion creative to shoppers in active spending mode.
With premium pixel pitch and dynamic scheduling, LED Displays are the most impactful mall advertising format in the Cypriot retail OOH market.
Food Court Displays
Food Court Displays are AdBoard Media’s high-dwell digital screens placed at the heart of Cyprus’ busiest mall dining areas — the moments where shoppers sit, relax and become a genuinely captive audience.
With seated dwell times averaging 30-40 minutes, food court advertising delivers far longer brand exposure than any other indoor OOH format, ideal for storytelling-driven campaigns and product launches.
Strategically positioned across the country’s top shopping centres, AdBoard Media’s Food Court Displays connect brands with families, friends and decision-makers in a relaxed, receptive frame of mind.
Soffit Displays (Digital/Analogue)
AdBoard Media’s Digital and Analogue Soffit Displays are overhead mall advertising panels suspended from ceiling soffits along key shopper walkways, junctions and circulation routes inside Cyprus’ shopping centres.
Naturally placed at the shopper’s line of sight as they move through the mall, soffit advertising creates unavoidable visibility without disrupting the retail experience.
With premium full-colour, illuminated execution and strategic positioning at high-footfall touchpoints, Soffit Displays deliver consistent brand reinforcement throughout the customer journey — a high-impact, high-frequency format for advertisers seeking standout indoor mall presence.
Digital Totem Networks
AdBoard Media’s Digital Totems Networks are free-standing vertical screens distributed throughout Cyprus’ shopping malls, positioned at entrances, atriums, walkways and store-front clusters where shopper attention is at its peak.
Built on high-powered processors with onboard sensors, these next-generation digital totems support full-motion creative, dynamic content scheduling and audience-aware campaigns.
With sleek portrait formatting, eye-level visibility and premium placement across the country’s highest-footfall retail destinations, Digital Totems deliver a powerful, frequent brand presence in the moments shoppers are most ready to engage and spend.
High Definition Adhesives
High Definition Adhesives are AdBoard Media’s premium printed vinyl branding solutions for Cyprus shopping malls — large-scale, full-colour graphics applied to large surfaces including glass facades, columns and escalator panels for total brand domination.
Engineered with crisp HD printing and architectural-grade adhesive, these wraps transform the retail space into an immersive brand environment that surrounds the shopper at every angle.
Ideal for product launches, seasonal campaigns and retail takeovers, High Definition Adhesives deliver creative scale, design flexibility and unmissable in-mall presence that traditional digital screens simply cannot match.
Exhibit/Event Areas
Exhibit Areas are AdBoard Media’s premium experiential advertising spaces inside Cyprus’ shopping malls — dedicated, high-footfall pitches purpose-built for product activations, brand pop-ups, sampling, demos and live retail experiences.
Positioned at central atriums and main shopper thoroughfares, Exhibit Areas put brands directly in the path of mall visitors who are already in active purchase mode.
With turnkey site access, premium visibility and hands-on shopper engagement, Exhibit Areas turn mall advertising into a measurable, conversion-focused activation channel for launches, trials and brand-building campaigns in Cyprus.
mall signage
specifications table
| CODE | CITY | TYPE | MALL | SIZE (WxH) | DETAILS | FAVORITES |
|---|---|---|---|---|---|---|
| MM-B1 | Larnaca | Static display | Metropolis Mall | View Details | ||
| MM-B2 | Larnaca | Static display | Metropolis Mall | View Details | ||
| MM-B3 | Larnaca | Static display | Metropolis Mall | View Details | ||
| MM-B4 | Larnaca | Elevator Package | Metropolis Mall | View Details | ||
| GP8 | Nicosia | Backlit Display | Nicosia Mall | View Details | ||
| GP7 | Nicosia | Backlit Display | Nicosia Mall | View Details | ||
| GP6 | Nicosia | Backlit Display | Nicosia Mall | View Details | ||
| GP4 | Nicosia | Pisa Display | Nicosia Mall | View Details | ||
| GP3 | Limassol | Pisa Display | Nicosia Mall | View Details | ||
| GP2 | Nicosia | Pisa Display | Nicosia Mall | View Details | ||
| F19 | Nicosia | LED Display (Soffit) | Nicosia Mall | View Details | ||
| F17 | Nicosia | Restroom Adhesive | Nicosia Mall | View Details |