Outdoor advertising for elections in Cyprus

Cyprus Elections and Out-Of-Home (OoH) Media

In recent times, Advertising has emerged as an intergral component of any successful pre-election campaign. Out-of-Home Media (OoH) performs and will continue to perform a unique role in the run-up to every significant political election– as a major channel of communication: a guaranteed and effective means by which to reach the masses. By and large…