Outdoor

AdBoard Media has established a significantly domimant presence in all major cities around Cyprus, offering an altogether different type of advertising display – ubiquitous on every major thoroughfare on the island. Our research studies point to the emergence of a strong trend for increasing numbers of people who are choosing to spend more time out-of-home; resulting in a decrease in the effectiveness of ‘in-home’ media to target mass audience.
AdBoard Media has crafted a highly balanced media mix, with a diverse number of differing advertising formats on its roster. In every major city route, and in every busy downtown centre, Adboard Media is there to provide the best GRPs for any brand campaign.

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Shopping Malls

With 80% of Mall shoppers making at least one purchase and with an average spend time of 75 minutes in a Mall, the advantages of location and footfall are effective if properly planned. Many international brands build campaigns specifically for Malls often spanning 3 years, whilst smaller businesses advertise in Malls for precise promotional exposure. Whatever your goal, let the AdBoard Media Malls team put together a focused and flexible package – ensuring every message hits its target.

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Sports

All studies agree that customers react and are influenced by prolonged and repeated exposure to adverts. A sports stadium has the ultimate captured audience staying for over 2 hours per game with most fans attending multiple games in the season. The stadium is seen as an emotionally charged atmosphere; the ideal scenario for advertising. However, distraction by the game means that a bold branding approach must be taken in sports advertising, hence AdBoard Media’s formats in GSP stadium, the largest stadium in Cyprus, being designed for impact, frequency and visibility.

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  • GSP Stadium

Airports

IAAC’s Airport Advertising Packages, put your brand in front of Europe’s highest value sought after audiences. With more than 6 markets in our current portfolio, our airport advertising network helps you reach both local and international terminals using high impact iconic sites, branding zones and digital advertising networks.